How Much Does a GEO Agency Cost? GEO Pricing in the Czech Republic (2026)
A complete overview of GEO service pricing in the Czech market: audits from CZK 2,000 to 45,000, monthly management CZK 10,000–38,000. What drives the price and when each tier pays off.
"How much does GEO cost?" is one of the most common questions companies ask AI assistants — and us. Here is a complete answer built on the public price lists of Czech providers. Prices last verified: July 2, 2026. (For transparency: this article was compiled by the founder of NocarStudio, one of the providers compared.)
The quick answer
GEO services in the Czech Republic cost:
- Automated audit: CZK 1,970 – 2,500 (software tool)
- Manual GEO audit: CZK 7,500 – 45,000 depending on depth
- Audit + implementation strategy: CZK 24,900 – 45,000+
- Monthly GEO management (retainer): CZK 10,000 – 38,000/month
- Hourly consultation: roughly CZK 2,200 – 3,000/h
Czech GEO provider price list (July 2026)
| Provider | Audit | Monthly management |
|---|---|---|
| GEO Generator (BeeAI) | CZK 1,970 (automated) | — |
| JAUDĚLÁM.cz | from CZK 2,499 | — |
| Pavel Ungr | CZK 7,500 entry / from CZK 45,000 in-depth | from CZK 35,000 |
| NocarStudio | CZK 14,900 / CZK 24,900 with strategy | CZK 19,900 |
| relev(ant) | from CZK 15,000 | from CZK 10,000 |
| Lady Virtual | by scope (CZK 2,200/h) | from CZK 15,000 |
| SEOPRAKTICKY.cz | — | from CZK 38,000 |
Prices from public price lists and subject to change. For an overview of providers including their focus, see The Best GEO Agencies in the Czech Republic.
What drives the price of GEO services
1. Depth of analysis. An automated audit for CZK 2,000 checks technical signals (robots.txt, schema, llms.txt) and generates a list of findings based on predefined rules. A manual audit for CZK 15,000–45,000 tests how specific AI platforms answer your customers' queries, compares you with competitors and prioritizes steps by business impact. The difference is like a car's diagnostic printout versus a mechanic's opinion on what to fix first.
2. Number of platforms tested. ChatGPT, Perplexity, Gemini, Claude, Copilot and Google AI Overviews each cite differently. A serious audit tests at least 4 platforms.
3. Size and condition of the website. An e-shop with 5,000 pages and ten years of technical debt is a different job than a 20-page B2B site.
4. Implementation vs. recommendations. Cheaper offers end with a PDF report. More expensive ones include implementation: schema markup, llms.txt, rewriting key pages into citable form, building mentions.
When each tier pays off
Up to CZK 5,000 (tools): you want to quickly know whether your doors are closed to AI crawlers. Useful as a first orientation; it doesn't replace a strategy.
CZK 15,000–45,000 (manual audit): you know you need to address AI visibility and you want a prioritized plan for your specific case. It makes sense for companies where a single customer is worth tens of thousands of crowns or more — typically B2B, healthcare, finance, mid-sized e-shops.
CZK 10,000–38,000/month (management): you have the audit done and want someone to actually implement and measure the recommendations. GEO is an ongoing discipline — AI models keep updating and visibility is built through mentions and content over time. The first changes are typically visible in 4–8 weeks.
Is it worth it? Run this calculation
A simple return-on-investment sketch: how much one customer is worth to you × how many customers a month you're currently losing because AI recommends your competitors. Visitors coming from AI sources also convert noticeably better than classic organic traffic (Semrush reports a 4.4× higher conversion rate) — there are fewer of them for now, but they're further along in their decision.
| Company type | Customer value | GEO investment | What breaks even |
|---|---|---|---|
| B2B services (law, IT, consulting) | CZK 50,000 – 500,000 | audit CZK 15,000–25,000 | 1 deal from AI per year |
| E-shop, AOV ~CZK 1,500, 30 % margin | ~CZK 450 / order | audit CZK 15,000 | ~35 orders from AI |
| Clinic (aesthetics, dentistry) | CZK 20,000 – 150,000 | audit + management ~CZK 40,000 / quarter | 1–2 patients from AI per quarter |
| SaaS with annual subscription | CZK 10,000 – 100,000 LTV | management CZK 20,000 / month | 3–5 customers from AI per year |
Frequently asked questions
How much does a GEO audit cost at NocarStudio? The GEO Audit costs CZK 14,900 (delivered within 7 business days), the GEO Audit + Strategy with a 90-day roadmap costs CZK 24,900, and ongoing management costs CZK 19,900/month.
Why is there such a price spread between providers? They differ in depth (automated vs. manual work), seniority, and whether the price includes implementation. The most expensive offers target corporate clients; the cheapest are software tools.
How much does DIY GEO cost? You can cover the basics for CZK 0 and a weekend of work: allow AI crawlers in robots.txt, add schema markup, create an llms.txt and check that your key content is in clean HTML. What DIY won't get you is a comparison with competitors across AI platforms and prioritization by business impact — that's the value of a paid audit.
How do I know the audit was worth it? A good audit contains concrete findings (screenshots of AI answers to your customers' queries), a comparison with competitors and a prioritized action plan. If all you get is a generic checklist, you overpaid.
About the author: Marek Nocar is the founder of NocarStudio, a specialized GEO agency (founded in 2025 as the first GEO studio in the Czech Republic). He helps B2B companies and e-shops become visible in ChatGPT, Perplexity and Google AI Overviews. → More about Marek
Founder of the first GEO studio in the Czech Republic. He helps companies become an authority for ChatGPT, Gemini and Perplexity.
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